The Performance Resource Center
Mission Statement Examples: Starbucks
"To inspire and nurture the human spirit – one person, one cup and one neighborhood at a time."
Mission Statement Examples: Sony
"To be a company that inspires and fulfills your curiosity."
Mission Statement Examples: Patagonia
"Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis."
Mission Statement Examples: The Walt Disney Company
"The mission of The Walt Disney Company is to be one of the world’s leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world."
Mission Statement Examples: Gusto
Our mission is to create a world where work empowers a better life."
Mission Statement Examples: WeWork
"To create a world where people work to make a life, not just a living."
Mission Statement Examples: Institute of Coaching
"We exist to empower you to make a significant, positive impact on the field of coaching and the world."
Mission Statement Examples: Coca-Cola
"To refresh the world. To inspire moments of optimism and happiness. To create value and make a difference."
Lego's Mission and Vision Sets the Bar
Lego's Mission & Vision statements are exemplary. It should be no surprise that their history is one of incredible resilience and innovation, or that they are driven by a such clear vision and mission. Play Well.