The Performance Resource Center

Mission Statement Examples: Twitter
"To give everyone the power to create and share ideas and information instantly, without barriers."


A vision framework from the author of Good to Great
Jim Collins and Jerry Porras provide a framework for deep diving into your organization's vision.

Use reminders to help crush goals: "the secret to getting anything done"
If you want to be sure you work toward a goal, set up a reminder to do it.

Getting things done by... not doing them
This post references an article on problem-solving and the creative process, and how both are helped by getting away from the problem. Get out in nature, garden, or exercise, let your brain process.

Mission Statement Examples: Tesla
"To accelerate the world’s transition to sustainable energy."

Core Value Examples: 3M
"Act with uncompromising honesty and integrity in everything we do. Satisfy our customers with innovative technology and superior quality, value and service. Provide our investors an attractive return through sustainable, global growth. Respect our social and physical environment around the world. Value and develop our employees' diverse talents, initiative and leadership. Earn the admiration of all those associated with 3M worldwide."

Discomfort is the Key to Personal Growth
In this short 12 minute TEDx talk, Bill Eckstrom (President of EcSell Institute) explains how discomfort can forever change you for the better.

Mission Statement Examples: The Lego Group
"Inspire and develop the builders of tomorrow."


Mission Statement Examples: Under Armour
"To make all athletes better through passion, design and the relentless pursuit of innovation."

Mission Statement Examples: Khan Academy
"Our mission is to provide a free, world‑class education for anyone, anywhere."

Mission Statement Examples: Sony
"To be a company that inspires and fulfills your curiosity."

Mission Statement Examples: The Walt Disney Company
"The mission of The Walt Disney Company is to be one of the world’s leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services and consumer products, we seek to develop the most creative, innovative and profitable entertainment experiences and related products in the world."


Mark Zuckerberg's Example of Focus and Relentless Prioritization
In an article for Entrepreneur, John Rampton discusses traits of four people who move the world by "unorthodox productivity hacks".

Jim Collins on Aligning Action and Values
Jim Collin's best-seller Good to Great: Why Some Companies Make the Leap...and Others Don't is a thought-provoking summary that presents research on how great companies work.


Lego's Mission and Vision Sets the Bar
Lego's Mission & Vision statements are exemplary. It should be no surprise that their history is one of incredible resilience and innovation, or that they are driven by a such clear vision and mission. Play Well.

Core Value Examples: Slack
Slack's core values are discussed in George Anders' recent article in Forbes.